AI SDR Books $200K/Month in Sales Calls with Tom Crawshaw

Once, the best sales motion was a 1-on-1 conversation - but it didn’t scale. So we resorted to one-way blasts.

Now, that tradeoff is disappearing.

Tom Crawshaw built an AI SDR system that books $200K/month in sales calls. No reps. No typing. Just two-way AI conversations that feel human, qualify leads, and book meetings automatically.

Welcome to This New Way, where leaders show how AI is changing how work gets done.

→  Listen to Tom’s episode

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Tutorial: AI SDR System (GHL + n8n + OpenAI)

What you’ll build (end‑to‑end):
Lead enters → Go High Level sends first message → reply hits n8n via webhook → OpenAI drafts a personalized response → n8n sends it back through Go Hug → qualified leads book on your calendar.

Below are snapshots of the first three steps. To read and apply Tom’s automation in full, read Tom’s full step-by-step playbook here.

• 👉 Tom’s GHL Trial & Snapshot Link

• 👉 Tom’s 2-3 day approval tutorial

AI tools mentioned in this episode

• GoHighLevel – CRM for SMS, forms, call routing

• N8N – Workflow automation to integrate AI models

• GPT / Claude – For AI-generated replies

• PromptCowboy – Turns rough prompts into top-tier AI instructions

AI is unlocking scalable, personalized sales motions that feel 1:1. You no longer need a 20-person SDR team to run a high-converting outbound funnel.

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Until next time,

Aydin Mirzaee
CEO at Fellow.ai & Host of This New Way